Clik here to view.
Invisible Customers
The Mrs. had an interesting experience this morning. A new Whole Foods opened up nearby and after running some other errands she went in to shop on the early side. In fact, she was just about the only...
View ArticleClik here to view.
Looking Past Preconceptions
Let’s play a little marketing game this morning. I’ll throw out a series of facts and you put on your marketing hat and decide if the facts make you want to target this group. The point I’m going to...
View ArticleClik here to view.
Showrooming
There’s a relatively recent phenomenon called “Showrooming” that’s becoming a concern for retailers. In a nutshell, this is the practice of some consumers of going into a physical store to do research...
View ArticleClik here to view.
Love The One You’re With
One of the trends I hear discussed all the time is that of chasing the next shiny object. As it turns out, that’s not something that occurs solely in the tech space. A recent study from Adobe – The...
View ArticleClik here to view.
Is Creepy Dead?
I’ve had beacons on my brain lately. I’ll explain what they are and why in a second but they raise a larger question in my mind, which is our topic today: has the “creepy” factor left us? Not long...
View ArticleTouch Me, Feel Me
I was cleaning out some old stuff on my computer this morning when I came across a receipt for something I had purchased online in 2005. I knew I had been an online shopper for a long time. I can’t …...
View Article
